2024

1948 Theme Park

Park 1948 is a conceptual heritage park celebrating Israeli culture and history through a modern, structured visual identity.

UX/UI

Art Direction

Branding & Identity

Client /

Student Project

The logo uses geometric shapes inspired by Israeli museums, reflecting the park’s cultural and historical values. The visual identity combines black-and-white collages of iconic Israeli photos with clean geometric elements that change colors across different park areas.

The app concept gamifies the visit: good behavior earns discounts and perks, while negative behavior lowers ratings and can lead to suspension.